Pacific PPF specializes in Tesla + Porsche full-front PPF installs in the Seattle market — high-ticket work where every job is worth photographing. Owner Kenji Yamamoto knew this but couldn't get his techs to consistently capture photos. Some installs got a few shots, some got none.
The opportunity was obvious: photo-driven leads were ~30% of their pipeline already from the occasional photo set that made it to Instagram. If they captured every install consistently, that number should at least double.
The blocker: tech workflow. Techs were juggling install work + photo capture + customer signatures + warranty registration. Some steps got skipped. Photo capture was usually the casualty.
SalesThumb's mobile installer app addressed the workflow problem head-on. The app guides techs through an 18-step photo capture sequence specific to PPF installs:
- Vehicle pre-install (full 3/4)
- Per-panel pre-install (hood, front bumper, fenders×2, headlights×2, mirrors×2, A-pillars×2)
- Per-panel post-install (same 10)
- Vehicle post-install (full 3/4)
- The customer with the car (optional, ~80% of customers consent)
Each step has a thumbnail of the ideal angle. The tech can't mark the job complete until the required photos are captured. Photos auto-attach to the customer + warranty record + a shareable gallery.
Six months in:
- 100% of installs have the full 18-photo set (was ~30%).
- Photo-driven leads grew 2.1× — customers tag Pacific PPF on Instagram → referrals.
- Instagram followers grew by 3,400.
- Average ticket lifted ~$340 because customers who see the photo work value premium tiers more.
- Warranty registration completion went from 71% (manual) to 99% (auto-generated from the install record).
"We didn't change our install quality," Kenji said. "We changed our documentation. The work was always good — we just couldn't prove it consistently before."